Feedback Group Study Finds Supermarket Shoppers Stressed by Rising Prices, Inflation, and Tariffs

In this episode of Global Economic Press, Alex Brady discusses the rising stress levels among supermarket shoppers in the United States due to increasing prices, inflation, and tariffs. The episode delves into a recent study by The Feedback Group, which highlights how these economic pressures are influencing consumer behavior and perceptions. The study reveals that a significant 61% of shoppers report feeling stressed about rising grocery prices, with younger and middle-aged shoppers feeling the most pressure. Consumers are adapting by employing various strategies such as buying more items on sale, eating at home more often, and opting for store brands. The study also points out that shoppers largely attribute price increases to government policies, followed by product manufacturers and suppliers.

Furthermore, the study highlights high awareness and concern among shoppers regarding proposed tariffs, with many expecting tariffs to significantly impact grocery bills. In response, shoppers are likely to switch to store brands, use more coupons, or reduce their grocery purchases. The research also identifies a communication gap between supermarkets and consumers, with shoppers overestimating supermarket profits and expressing a need for clearer communication about inflation and pricing. The Feedback Group suggests that supermarkets can enhance transparency to rebuild trust during these uncertain economic times. For more information on the study, visit The Feedback Group's website.